What is this Privacy Policy for?

This privacy policy is for the website https://www.mirageopticians.co.uk/ and is served by Mirage Opticians Ltd. It governs the privacy of its users who choose to use it. The policy outlines the areas where user privacy is concerned and specifies the obligations & requirements of the users, the website, and the website owners. Furthermore, this policy details how the website processes, stores, and protects user data and information.

The Website

This website and its owners take a proactive approach to user privacy and ensure that necessary steps are taken to protect the privacy of its users throughout their visiting experience. This website complies with all UK national laws and requirements regarding user privacy.

Use of Cookies

This website uses cookies to improve the user experience while visiting the website. Where applicable, this website uses a cookie control system allowing the user, on their first visit, to accept or reject the use of cookies on their computer/device. This complies with the legal requirement for websites to obtain explicit consent from users before storing or reading files, such as cookies, on a user’s computer/device.

Cookies are small files saved to the user’s computer’s hard drive that track, save, and store information about the user’s interactions and usage of the website. This allows the website, through its server, to provide the users with a tailored experience within the site.

Users are advised that if they wish to deny the use and saving of cookies from this website onto their computer’s hard drive, they should take the necessary steps within their web browser’s security settings to block all cookies from this website and its external serving vendors.

This website uses tracking software to monitor its visitors to better understand how they use it. This software is provided by Google Analytics, which uses cookies to track visitor usage. The software will save a cookie to your computer’s hard drive to track and monitor your engagement with the website but will not store, save, or collect personal information. You can read Google’s privacy policy here.

Other cookies may be stored on your computer’s hard drive by external vendors when this website uses referral programs, sponsored links, or ads. Such cookies are used for conversion and referral tracking and typically expire after 30 days, although some may last longer. No personal information is stored, saved, or collected.

How Your Data is Stored

We store your information in order to process orders and maintain communication with our customers. The types of information we store include your name, address, phone number, order history, and PayPal email address. We do not store any payment information directly on our website. We use PayPal to process orders, and all card details are handled directly by them. Please familiarize yourself with PayPal’s privacy information here. Your data can be requested by contacting Mirage Opticians.

Deletion of Your Data

You have the right to request the deletion of all data we have stored. We cannot delete data handled by third parties, such as PayPal. To remove your data, please contact us at [email protected]. Please provide your full name and any other relevant information to assist with deleting your data.

Data Protection Privacy Policy

Mirage Opticians Ltd values and is committed to protecting and respecting your privacy. This policy explains when and why we collect information about our clients, how we use it, the conditions under which we may disclose it to others, and how we keep it secure.

How Do We Collect Information from You?

We obtain information from you when you make contact with us, either by telephone, through our website, by email, social media, or in person with one of our Directors or members of staff.

What Type of Information Is Collected from You?

The information we collect may include your name, business name, address, email address, and telephone number.

How Is Your Information Used?

We may use the information to:

• Carry out the services required
• Notify you of any changes to our services (e.g., office closure times)

Lawful Basis for Processing of Data

The lawful bases for processing are outlined in Article 6 of the GDPR. At least one of these must apply whenever we process personal data:

• Consent: The individual has given clear consent for us to process their personal data for a specific purpose, as outlined above.

Who Has Access to Your Information?

We will not sell or rent your information to third parties. We will not share your information with third parties for marketing purposes.

Third-Party Service Providers: We may pass your information to third-party service providers to complete tasks and provide services to you on our behalf (e.g., providing information to courier services). However, when we use third-party service providers, we disclose only the information necessary to deliver the service and have a contract in place that requires them to keep your information secure and not use it for direct marketing purposes. Your information will not be released to third parties outside the Mirage Opticians network unless required by law, such as by court order or for fraud prevention.

Third-Party Product Providers: We work closely with various third-party providers to bring you quality services. When your project requires one or more of these services, the relevant third-party provider may use your details to provide information and fulfill their obligations. In some cases, they will act as the Data Controller of your information, so we advise you to read their privacy policy.

We may transfer your personal information to a third party as part of a sale or restructuring of our business, or if required by law to comply with legal obligations or protect our rights, property, or safety.

Contact & Communication

Users contacting this website and/or its owners do so at their own discretion and provide any personal details requested at their own risk. Your personal information is kept private and stored securely until it is no longer required or has no use, as per the Data Protection Act 1998.

We may use your information to provide you with further details about the products and services we offer or to assist you with any queries. This includes using your details to subscribe you to email newsletters, but only if you have given explicit permission.

Email Newsletter

This website operates an email newsletter program to inform subscribers about our products and services. Users can subscribe through an online automated process, but do so at their own discretion. Subscriptions comply with UK Spam Laws and the Privacy and Electronic Communications Regulations 2003.

Subscribers’ activity may be tracked and stored for future analysis, which may include opening emails, clicking links, and other activities. This information is used to refine future campaigns.

External Links

Although this website includes quality, safe, and relevant external links, users are advised to use caution before clicking any external links mentioned. The owners of this website cannot guarantee the content of any external websites and are not responsible for any damage caused by visiting those sites.

Adverts and Sponsored Links

This website may contain sponsored links and adverts served by advertising partners. Clicking on such adverts may send you to the advertiser’s website, which may use cookies and track referrals. Users should click on these links at their own risk.

Social Media Platforms

Communication and engagement through social media platforms are subject to the terms and conditions of the respective platforms. We will never ask for personal or sensitive information through social media platforms and encourage users to contact us directly for such matters.

Your Right to Complain

If you have any concerns about how we handle your personal data, you can contact the Information Commissioner’s Officer (ICO) at 0303 123 113 or via email at [email protected]. For more information, visit https://ico.org.uk/.

Changes to Our Privacy Policy

We review and update our privacy policy regularly. Any changes will be posted on this site. This privacy policy was last updated on November 7, 2024.